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Ford’s European Business Predicted 2 Billion Dollars Loss in 2013

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Core prompt: Ford predicts that its European business will continue the deficit of about 2 billion dollars in 2013, which exceeds the expected amount of 2013 and the total loss in 2012. Ford said th

Ford predicts that its European business will continue the deficit of about 2 billion dollars in 2013, which exceeds the expected amount of 2013 and the total loss in 2012.

Ford said that European business’s expected loss will be 2 billion dollars in 2013, higher than expected loss 1.8 billion dollars in 2012. Last year, Ford’s European business revenue declined from 33.8 billion dollars to 26.6 billion dollars, down 21.3% year on year; pre-tax operating loss increased from 27 million dollars to 1.753 billion dollars, up 63.9 times; business loss rate rose from 0.1% to 6.6%. All of these indicate that the loss rate of Ford’s European business in 2013 will exceed that of 2012.

According to Ford’s expectation this time, European car sales will between 13 million to 13.5 million in 2013. Passenger car sales of 27 countries in EU were 12,053,904 in 2012, down 8.2% year on year on the basis of 13,130,466 in 2011.

In addition, Ford predicts that its South American and Asian-Pacific region’s business will achieve break-even in 2013. In 2012, Asian-Pacific and African business revenue increased from 8.4 billion dollars to 10 billion dollars, up 19.0% year on year; pre-tax operating loss decreased from 92 million dollars to 77 million dollars, with a drop of 16.3 year on year. 

 
 
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